Dog Lovers Show 2014 / by Louise Xie

We were so excited to be an exhibitor at the first-ever Dog Lovers Show in Sydney on 7-9 November 2014. Held at the Royal Hall of Industries & Hordern Pavilion in Moore Park, the event served to celebrate dogs and their humans. From global corporations to small, local artisans, the event was a grand success.

Jaffa thinks he is one of them!

Jaffa thinks he is one of them!

Unconditional love

Unconditional love

We were thrilled to take part in the event and officially launch the Oh Jaffa brand. We had a booth at the event (we collaborate with our good mate, Rio Afero, who is the proud owner of My Pet World) and got to meet soooo many new people. We also finally met some of our Instagram friends – can’t wait to see you all again! 

Jaffa loved all of the attention he received from his new fans. He even found a few friends to model doggy attire with (we didn't have the heart to tell him they were just mannequins, Jaffa takes his job very seriously).

Speaking of taking his job seriously, Jaffa was on-site all 3 days of the show. He was a stellar brand ambassador, offering styling tips on creating a more polished look for pups the world over. Jaffa showed dog owners the amazing care that goes in to making Oh Jaffa collars and bow ties and reassured them that Oh Jaffa accessories are as comfortable to wear, as they are stylish. When Jaffa was too tired to talk to his adoring fans, he enjoyed a short nap in his cozy bed and was back at it in no time.).

If you’re bummed you didn’t get to meet Jaffa or experience our product line, not to worry. Our site is live and our etsy shop is fully functional. Browse our bespoke line of dog collars and bowties here. To see more of Jaffa, check out our Instagram feed here!